Bethesda Urban Partnership
Location sign rendering and spotlight on map detail
client
- B+B Design
Schwadesign solution
In collaboration with George Bird of B+B Design. We enabled regular and one-time visitors to easily navigate among the downtown urban center of Bethesda, MD, and encouraged the curious to quickly locate attractions and find their destination.
Our process: Segment the downtown core into districts and color-coordinate them. Partner with Bethesda Urban Partnership to determine the best locations to place and orient each sign. Create a manual with precise installation instructions. And finally, watch more people have more fun in downtown Bethesda!
providing
45-location signage program, installation manual.
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